Latin Lover Wine is a solution for Concha y Toro, the biggest winery in South-America. It's goal is to rejuvenate the Chilean wine category and appeal to the North-American market.
LATIN LOVER WINES
Concha y Toro, the biggest winery in South-America, had a problem: how to rejuvenate the Chilean wine category, to appeal to the North-American market.
The results: rather than imitating the Old World, it is more insightful to embrace what makes South-American culture so unique.
This bottle on the shelf stops you in your track!
- Art Direction: Bernie Hadley-Beauregard, Laurie Millotte
- Illustration: Elisa Vendramin
- Photography: Grace Partridge
- 2014 San Francisco International Wine Competition, Bronze