Catering to the Millennials, Jaw Drop Vodka Coolers pack a punch and are clearly not for everyone. As a result, the cans quickly developed a following.
JAW DROP COOLERS
Canada - USA
Catering to the Millennials, these vodka coolers pack a punch and are clearly not for everyone.
Voluntarily highlighting the flavour rather than the brand (Jaw Drop, only mentioned on the back), the cans quickly developed a following.
Within an already well established category, this new brand hit their selling quotas easily, guaranteeing new listings every year.
- Art Direction: Bernie Hadley-Beauregard, Laurie Millotte
- Illustrator: Gary Bullock
- 3D Render: Paul Sherstobitoff